We'll map out where your system is leaking. No hard sell.
Client onboarding at a 7-figure SGD coaching company, after rebuilding its setup in GoHighLevel.
Saved by the same team once their tools talked to each other.
BS in Computer Engineering, National University. In tech since 2017.
Team sales reported across three years, about 2 million USD. I led operations as COO.
It's fixing what happens after a lead comes in.
Most owners are one smart system away from handling twice the leads with the team they already have.
And sometimes the smartest move isn't more AI. It's knowing where it belongs.
1
Leads come in faster than your team can reply, so some slip through.
2
Nobody is sure who owns which lead or what happens next.
3
Your team copy-pastes between tools just to keep things moving.
4
You added a VA or a new tool, and somehow there's more manual work.
5
You're still the backup system whenever something gets missed.
If this sounds familiar, you're not doing anything wrong. Most owners are great at marketing and serving clients, and nobody ever showed them how to build the backend behind it. The good news: it's fixable, often without adding headcount.
After years of building systems behind 7-figure SGD coaching companies and lean teams, here's what I build to fix it.
LEAD HANDLING
If your leads land in a few different places, nobody is sure who's replying or what happens next.
A clear pipeline, automations, and instant team alerts assign and track every lead the moment it arrives.
ONBOARDING
Every time a client signs up, your team probably copy-pastes between apps and hunts for details.
When your tools talk to each other, those steps run on their own.
REPORTING
Piecing reports together by hand leaves you guessing what's working.
Dashboards and AI-assisted reporting show your numbers at a glance.
JUDGMENT
Adding tools or AI without a clear plan usually creates more work, not less.
I'll tell you honestly what to automate, where AI helps, what a person should keep, and when to fix the process first.
More people or tools only make that gap louder. So I start with your current setup, fix the process before the tools, and pilot one small workflow first so nothing that already works breaks.
1
Map your current setup
2
Fix the process before the tools
3
Pilot one small workflow first
Four builds, with the problem, what I built, the result, and the screenshots to show it.
CASE STUDY 1
THE PROBLEM
Old tools, messy tags, and outdated workflows. They have automated flow but there are steps that are still manually done, and no one knew where leads were in the funnel.
WHAT I BUILT
A Zapier automation with clear stages, tag-based automations for onboarding and payments, Telegram alerts for status updates, and a CRM to Sheets sync for live visibility.
System flow: landing page or GoHighLevel funnel, booking via Calendly, Zapier integration, and lead data logged in Google Sheets.
CASE STUDY 2
THE PROBLEM
Sales updates were scattered in screenshots and group chats, which led to delayed decisions and burnout during launches.
WHAT I BUILT
A central Google Sheet that consolidates daily sales updates, tracks revenue trends by week and month, and replaces manual screenshots with real-time updates.
System flow and the monthly summary view of the tracker.
CASE STUDY 3
THE PROBLEM
Participants already used Chat AI but had not moved beyond the chat box.
WHAT I BUILT
They audited their own processes and built tested AI-assisted workflows for their actual business needs.
AI Retreat Participants
CASE STUDY 4
THE PROBLEM
Clients had no clear view of project status, and the team answered the same status questions again and again.
WHAT I BUILT
AI-assisted dashboards connected to ClickUp and Google Sheets showing client-facing progress, build status, launch gates, action items, and deliverables.
Client-facing progress view and internal build tracker.
A quick look at the real builds behind the results.
An opt-in form starts a workflow that tags the lead, moves them in the pipeline based on how much of the sales video they watched, and sends the right follow-up email.
Webhooks route each new lead and each confirmed payment into the right Google Sheets, with Telegram alerts so the team never has to chase for status.
A tag starts the flow. It checks the package, whether payment was automatic or manual, sets the deal value, and moves the contact from potential to confirmed.
A form submission creates or updates the opportunity in the CRM and adds the contact to the email lists, with no copy-pasting.
Jotform data triggers Zapier to create each broker's GoHighLevel account and send funnel access. Saved 5+ hours of setup per new broker.
Daily ad spend and sales feed a Google Sheet that calculates ROAS and flags unprofitable days automatically.
60 TO 90 DAYS FROM NOW
Your team handles twice the leads without another hire, and growth stops being something your team dreads.
Real messages, shared as they were sent.
English translation of the message below
English translation of the message below
English translation of the message below
I'm a cum laude Computer Engineer who moved from coding into no-code and AI systems. I've worked in tech since 2017, built systems behind 7-figure SGD coaching companies, and served as COO of a team that reports over 120 million PHP in team sales.
Open to full-time, part-time, or project-based work.
Book a free 30-minute call. I'll tell you honestly what to automate, where AI helps, and what your team should keep
No spam. No hard sell.
© CJ Estavillo. 2026
One quick fix might be all it takes.
Let’s book your free 30-min clarity call. 👇
No spam. No hard sells.
Just a fellow systems girl who gets it. 😉
🙋 Know a founder who’s drowning in backend chaos?
Refer them here — I’ll help clean it up.
You get to help a friend and receive a bonus if they book. Win-win!
I work best with founders who are:
✅ Scaling fast but drowning in manual tasks
✅ Managing too many tools (but still stuck)
✅ Ready to simplify, systemize, and delegate better
If you know someone like that —
Refer them below and I’ll take care of the rest. 😉
📩 Just drop their name and contact info.
I’ll personally reach out — no spam, just real solutions.
🎁 Bonus?
If they book a call and move forward,
you’ll get a small thank-you gift from me —
because systems should be win-win, too. 🤝
Thanks for sending someone my way 🙌
I’ll personally reach out to them (no weird spam, promise).
💜 If they book a call, I’ll send you a little thank-you gift.
Stay tuned!
⸻
💡Need help with your own backend?
Book a quick call — just 30 mins to spot tech leaks and fix the chaos.
👉 https://www.autumnprocessph.com/ty